News Release
FOR IMMEDIATE RELEASE
Karen Welby
Welby PR
Balsbridge
Dublin 4
Phone: 0871234567
E-mail: karen@welbypr.ie
3 December 2008
Ray Dartley launches Positive Age Week
DJ Ray Dartley helped Age Action Ireland launch "Positive Age Week" at a tea party in the Merrion Hotel yesterday(2.12.2008).
Positive Age Week will run from Monday 8th - Sunday 15th December 2009. Age Action Irelands main aim is to improve the quality of life for older people, especially the disadvantaged and vulnerable.
The campaign aims to dispel negative perceptions that surround ageing and to transform attitudes. It is also hoping to raise much needed funds for the charity.
During Positive Age Week, people are encouraged to organise parties of all sizes to celebrate the elderly. A nominated fund raiser will accept donations at each event.
Deputy chief executive of Age Action Ireland, Lorraine Dorgan said:"We need to celebrate the fact that we are living longer; that ageing is not a burden but an opportunity. I would like to encourage as many people as possible around the country to take part in Positive Age Action."
To register as a fundraiser for Positive Age Action Week, contact Lorraine Dorgan on 012345678 or visit www.ageaction.ie
Contact: Karen Welby
0871234567
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